UPJ - TEDxUPJ 2024
TEDxUPJ 2024 is an independently organized event under the TED license, hosted by Universitas Pembangunan Jaya. It serves as a multidisciplinary platform where local innovators, students, and professionals converge to share "Ideas Worth Spreading." This year’s event focuses on human-centered solutions to urban and social challenges, leveraging the unique "Urban Studies" DNA of the university.
Concept
The event centers on the intersection of academic research and real-world application within an urban context. We focus on how individual insights can be scaled into collective solutions for the complex challenges facing modern society.
Development
We moved from deep community empathy to iterative curation to ensure every talk resonates with the audience. The program was developed through a rigorous selection process aimed at highlighting diverse voices and multidisciplinary innovation.
Problem
Meaningful ideas often struggle to break through the noise of daily information or remain isolated within specific professional circles. There is a clear gap between possessing specialized knowledge and making that knowledge accessible and actionable for the public.
Solution
We bridge this gap by transforming a traditional seminar into an immersive experience featuring live talks and interactive exhibits. By fostering direct dialogue between speakers and the audience, we turn theoretical concepts into a shared roadmap for community progress.
